Friday , February 26 2021

Twitch Careers – Campaign Manager

Job Description:

We’re looking for experienced ad ops professionals looking to be a part of a global advertising team with sales goals and expanding responsibilities. Our responsibilities are divided into two distinct areas: ad revenue and ad technologies. From a revenue perspective, the objective of Ad Operations is to support Twitch’s revenue functions by fulfilling IOs in the exact fashion of which they are sold. This involves scheduling, optimizing and tracking line items and creative assets for all media in the ad server. We monitor inventory availability and make behind the scenes optimizations throughout campaigns to ensure each campaign fulfills our commitments to agencies and advertisers. Additionally, we maintain and modify the infrastructure of game titles, exclusion labels, and targeting key values. From a technology perspective, Ad Operations understands the complexities of our ad servers and how they function within Twitch’s ad serving ecosystem affecting teams from sales to biz dev and partnerships. We understand the nuances of each of the major 3rd party vendors including DCM, Sizmek, and Innovid, and others. We navigate each unique reporting platform and ensure that billable numbers are aligned with internal numbers. We’re responsible for voicing sales and operational challenges regarding our ad products. We’re also the first escalation point for ad related bugs before they are reported to Engineering. We’re responsible for visual and ad experience QA, ensuring a positive user experience. An additional responsibility is understanding back-end reporting metrics to help improve our decisions such as the ad product pipeline, understanding fill rates in new markets and partner payouts.

Job Responsibilities:

  • Manage campaigns end-to-end – from order building to inventory management to trafficking and billing
  • Communicate campaign performance with sales and client services, recommending optimization changes to achieve client expectations
  • Understand ad technologies as it pertains to Twitch and the ad serving ecosystems
  • Troubleshoot campaign and creative issues using debugging tools and working with 3rd party vendors

Job Requirements:

  • Proficient in publisher, ad tech or agency ad serving systems like Ad Manager 360 or FreeWheel
  • Knowledge of the ad tagging ecosystem – VAST, VPAID, JavaScript, 1x1s, and Viewability

Job Details:

Company: Twitch

Vacancy Type:  Full Time

Job Location: Rochester, NY, US

Application Deadline: N/A

Apply Here

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